Import markings
Sir,
There is much concern in all circles on the inroads imported, and particularly Japanese, cars are making on the British market.
One item that was very apparent in a recent opinion poll was the percentage of car owners that did not know they were driving a foreign car, let alone Japanese. I fear how many even knew the make they were driving.
In the textile retail trade all garments are now marked with the country of origin or manufacture. Why are cars not marked in a similar manner.
The car manufacturers already use large quantities of brand regalia, so a similar sized “Made in Japan” or “Made in West Germany” will surely be no hardship or detraction from the styling of the boot.
I feel certain that if this were made compulsory far more people would realise what a foreign car is and then perhaps they would buy British.
London, SW11 B.T.R. THORNE